Following information published in the press, Hidroelectrica wishes to clarify that it has not announced, did not intend and is not considering any increase in electricity supply prices, according to a company statement. However, the company cannot guarantee a fixed price, especially following the increase in the supply segment by 30% in the first six months, according to data analyzed by Energynomics.
“The company maintains its commitment to having a fair and competitive offer for its customers and reaffirms that it does not consider any unilateral change in prices for existing contracts.
The prices offered to the household customer are between 1.06 – 1.14 lei/kWh including the 21% VAT rate, depending on the regulated tariffs of each consumption location in Romania,” claim Hidroelectrica officials.
Company representatives admit that “Hidroelectrica’s energy purchases from the market are a natural practice among suppliers,” but they argue that this “does not equate to an increase in prices.”
“We never intended to supply electricity only from our own production.
Hidroelectrica maintains its position as the most competitive energy supplier on the market and has the operational and logistical capacity necessary to respond in optimal conditions to the increased demand from new customers. Any interested person who wishes to become a Hidroelectrica customer is welcome. The company recommends that its customers and the interested public consult the company’s official website and only take into account official communications. Hidroelectrica remains dedicated to providing transparent and legally compliant services, ensuring at all times correct and complete information for all its consumers,” the statement added.
At the end of June, Hidroelectrica had 768,836 household and non-household customers, and in the first six months of 2024 it attracted over 177,000 new consumers.
30% growth in the supply segment
As of June 30, 2025, the supply portfolio comprised 768,836 consumption points (CPs), registering a 30% increase compared to the same date of the previous year, when 590,898 CPs were registered. This increase of 177,938 CPs reflects both the attraction of a significant number of new household customers and a sharp expansion in the non-household segment. The evolution was supported by the announcement regarding the elimination of the energy price cap as of July 1, 2025, which determined an increased interest in changing supplier before the price cap expires. This context favored customer migration with visible effects in both market segments, but at a faster pace in the non-household segment, where the decision to optimize costs is faster and directly influenced by market conditions, the report also shows.
In the first semester of 2025 (H1), the Hidroelectrica Group recorded operational and financial results slightly above the level of the 2025 budget estimates, but the difficult operational context, marked by unfavorable hydrological conditions, led to a 27% decrease in net electricity production compared to the same period of the previous year, which determined a 41% decrease in profit, reveals the company’s financial report, consulted by Energynomics.
Although there was a recovery process in the second quarter of 2025, it was mainly based on the purchase of energy from the market.
“These two major trends – the reduction of own production due to severe drought and the increase in the level of energy purchases from the market – represent the determining context of the transformation: from a model built almost exclusively on its own hydro production, the company is evolving towards a profile of integrator and supplier, combining internal production with increasing volumes purchased from the market to support the evolution of deliveries and the competitive position as a supplier.
“The results obtained in H1 2025 are slightly above the estimates of the approved Budget for 2025, with gross profit exceeding the forecast level by 1%. The results for the second quarter reflect an improvement in operational and financial results. Net electricity production was down by 27% compared to the same period last year. Revenues, down by 16% compared to the same period in 2024. Operating margin of 41%, down by 31% compared to the same period last year. Net margin of 37%, down 30% compared to the same period of 2024, and net profit, down 41%, to RON 1,587 million, from RON 2,690 million”, the company’s report shows.
Thus, in the first half of 2025, Hidroelectrica’s net electricity production was of 6,068 GWh, down 27% compared to H1 2024. After a start of the year marked by a sharp reduction in production, amid unfavorable hydrological conditions, namely a period of severe hydrological drought, with an average Danube flow in the first quarter of 2025 of only 4,257 m3/s, down approximately 40% compared to the same period in 2024, the company managed a significant recovery in Q2, supported in particular by energy purchases and the mitigation of the production decline. Revenues totaled 4,315 million RON, 16% below the level recorded in the same period last year, with an operating margin of 41% and a net margin of 37%, which reflects the decline in the traditional competitive advantage resulting from the low cost of own hydro production. The increase in dependence on the wholesale energy market and the reconfiguration of the revenue structure, with a growing share of the supply segment, influenced the level of margins, say company officials.
“Even in this context, thanks to a prudent commercial policy, with rigorous management of the acquisition risk and a careful calibration of the production – acquisition mix, the Hidroelectrica Group obtains a gross profit close to the forecast level, with a slight excess, demonstrating both the ability to cope with adverse natural cycles, as well as an efficient management of resources and the transition to a hybrid production – trading – supply model.”

