Electric vehicles – a promise reinforced by technological and financial solutions


Electric mobility is a necessity ignored by the public authorities. Verified solution in order to optimize transport in large cities and the suburban routes, transport by rail continues to deteriorate in Romania, in a muteness, specific to the big monopolies. More open to competition, the market for electric vehicles increases on private initiatives and seek support from the Government decision makers, the regulatory authority and municipalities. The technological and financial solutions are not lacking, we found out at the Energy Breakfast Club 18 November – “The electricity market: landmarks of the present, signs of the future”.

The electricity market in Romania is balanced in terms of primary resources. A big advantage to figures revealed at the annual consolidated, but which hides risks and vulnerabilities of each sector. Even returned to growth in the first nine months of 2015, the electricity consumption needs stability and predictability that the new types of consumers can provide, such as irrigation and electric mobility.

Octavian Udrişte, member of the Board of the Association for Metropolitan Mobility, opened the series of presentations with a review of the rail transport organized along three axes: mobility – environment – energy. “Transport remains the problem child” of the states of the European Union by major and growing impact on the environment. Exhaust emissions continue to rise, despite the White Paper for a Single European Transport (2011), which sets out the vision, sets objectives, indicate the steps and finance the upgrading of road and rail infrastructure. Romania’s balance sheet is catastrophic in terms of rail transport.


Octavian Udrişte presented dozens of examples of good practices at European level, all the projects in line with the view taken by Romanian specialists since … 1925. Finally, Octavian Udrişte’s expressed the conclusion of the conclusions: “Romania is a market with potential, but for materializing the projects a financial, conjugated organizational effort and the indispensable ‘political will’! are necessary”

One of the objectives outlined in the White Paper of Transport relies in halving the conventionally fueled car use in urban transport by 2030 and phase them out in cities by 2050. The most promising alternative solution is the electric vehicle, theme upon which Simona Titica, Sales Manager at ALD Automotive Romania, presented a summary of the current situation.

The year 2015 (data from the first 9 months) meant an advance of 111% of the electric and hybrid vehicle sales. In 2015 there were sold in Romania over 20 full electric vehicles, and ALD Automotive Romania became the first local operational leasing company, who delivered a fleet of electric cars.

The generous ecoticket recently adopted is currently blocked, while the authorities fail to identify the sources of funding. “There aren’t any chances that by the end of this year we will see a functional promotion scheme of the ecotickets,” said Simona Titică.


The analysis of total cost of ownership (TCO) shows that for comparable vehicles in terms of performance, the annual costs are already comparable with a minimal advantage in favor of the electric vehicles. “In the absence of a market of re-selling the electric vehicles it is difficult to estimate the level of depreciation,” said Simona Titica. “There is a significant potential for reducing costs it is in our interest as an operational leasing company to identify all the possibilities for our customers to reduce TCO.” The example of the Netherlands is encouraging believes Simona Titica. In only four years, ALD Automotive Netherlands managed to sell 4,100 electric vehicles and hybrid. It is true, on an infrastructure which has over 5,700 charging stations.

In Romania there are only a few dozen electric power stations, mostly private. The growth potential exists for both stations household (the simplest and cheapest), but also for stations that can provide charging solutions fleet in car parks (office buildings, residential complexes, shopping malls) and on major routes of interurban transit. Daniel Vlad, Executive Director at TMC Electric Mobility, presented the Etrel charging stations range. “Beyond the hardware – charging equipment itself – it is appropriate to better understand the opportunities it offers to software behind these electric charging stations,” insisted Daniel Vlad. “Networks of power stations can be solutions for balancing the consumption profile for units average consumption – buildings, industrial parks, and at the municipal level by automatically adjusting the speed of loading, taking into account all electricity consumers from the network” Daniel Vlad explained.


Camil Aliman, Manager Regional pentru România și Ungaria, Ridge Tool, a company of Emerson Electric Co.,  presented the latest solutions for crimping electrical cables from RIDGID, brand of Emerson Electric Co. He came with additional details of RIDGID investments in Romania, mainly about the team of engineers who developed at Cluj the new products already sold with great success all over the world.


Attended the presentations and participated in the discussions, the representatives of the following organizations and companies: ACUE, ALD Automotive, Alstom Grid Romania, Asociaţia pentru Mobilitate Metropolitană, BCR Pensii, Brady, Cabur Energy, Consiglieri, Deloitte, Elsaco Energy, Emerson SRL – Ridge Tool Division, Eolian Project, Eva Energy, Flash Group, GDM Logistics, Ilumart, Industrial Trading, LeasePlan, Neste Automotive, NIS Petrol, Nordex, Pavel and Sons Electric, Digi Energy, Renovatio Group, Rottco, Schenker Logistics Romania, SGS România, Sixt New Kopel, TDR Energy, TMC Electric Mobility.

“The electricity market: landmarks of the present, signs of the future” was the eighth edition of the energynomics.ro Energy Breakfast Club organized in 2015. The event was supported by our partners: ALD Automotive România, BCR Pensii, LeasePlan, Ridgid, SGS România, Sixt New Koppel.


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